Sports sponsoring

BWT in winter sports

With regard to the tradition-rich world of winter sports, BWT's main presence is in alpine and nordic skiing.

BWT in winter sports

Winter sports

Pink - the colour of winter sports

We have been part of winter sports since 2017. Whether on the start numbers of the athletes or on the boards on the steepest downhill courses in the world - no one in alpine skiing can get past our BWT Pink. In addition to the Swiss Ski Team, we also support the US Ski Team and the races in Killington (USA) and Beaver Creek (USA). We regularly celebrate great successes on the ski jumping and ski flying hills of this world.

Alpine skiing

Swiss Ski

Since 1904, the Swiss Ski Association Swiss-Ski has formed the umbrella of Swiss winter sports and relys on our support since the winter of 2018/19. In addition to bibs for races in Switzerland, perimeter advertising and bottle sponsorship for top Swiss athletes, we are Swiss-Ski's official water partner.

US Ski Team

BWT is represented by the US Ski Team at the Alpine Ski World Cup events in America. The slalom event in Killington and the men's downhill in Beaver Creek are shining in pink. In addition to bibs, BWT is also represented with gang sponsorship.

Ski jumping

BWT Ski Jumping

BWT is the official ski jumping producer and thus supplier of selected top ski jumping athletes. Besides the World Cup leader (2022/23) Norwegian Granerud, BWT is also equipment sponsor for Polish athletes like Kubacki and Zyla as well as the former Four Hills Tournament winner (2021/22) Kobayashi and lot of more.